IKEA Asks People To Bully A Plant For 30 Days And Results Are Eyeopening

Posted by Sughra Hafeez in Life Style On 17th May 2018

The IKEA conduct an experiment to bully one plant and compliment another for 30 days, and the results spoke for themselves.


What is bullying?

Bullying is unwanted, aggressive behavior among school aged children that involves a real or perceived power imbalance. The behavior is often repeated and habitual. Bullying is divided into four basic types of abuse – emotional (sometimes called relational), verbal, physical and cyber.


IKEA highlighted how damaging bullying can be

IKEA decided to conduct an experiment in the Middle East to determine if bullying a plant could have an impact on its growth rate.

An IKEA spokesperson said:

"This was a story created by IKEA in the UAE to support World Anti Bullying Day because they wanted to help children understand the effects of bullying. Educating children on this subject was their focus and their message was that spreading kindness helps us all to grow and thrive."

What happens when the things you say it aren’t so nice?

They asked a group of school children to "bully" one plant while being kind to another. Audio messages were recorded and then played on loops for 30 days. The question remained, would this make a difference?


IKEA UAE wrote:

"Plants have feelings, just like people. So, what happens when you feed one plant with compliments and another with negative remarks?"

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