Elon Musk’s Sister Launches New NSFW Entrepreneurial Venture

While Elon Musk dominates news headlines when it comes to the Musk family, there is another entrepreneur in the family. Tosca Musk, his 47-year-old sister is the co-founder and CEO of Passonflix, which is a far cry from the smart vehicles and space shuttles her brother Elon has been manufacturing.

Passonflix is a streaming site that offers a variety of TV and movie adaptations of NSFW content and erotic novels.

Alamy

The subscription service offers a wide variety of raunchy categories including ‘Passion & Romance,’ ‘Toe-curling yumminess’ and if you’re not feeling particularly adventurous, then ‘Oh So Vanilla’ and ‘Mildly Titillating’.

At only $5.99 a month, Tosca has already raised $22M in early funding and is sure that the number will only go higher.

Passionflix

"We want you to go through a rollercoaster of emotions and then end with a happier, hopeful ending."

Alamy

"You’ve had your busy day, you’ve had whatever crises that you’ve had to deal with, and at the end of the day, you want to sit there with a glass of wine or a cup of tea and you just want to enjoy this emotional ride that you’re going to go through, knowing that everyone’s going to be fine in the end, not murdered or destroyed in some horrible way. But they’re just going to come out in the end, and you’re gonna cry, you’re gonna laugh, and then you’re happy."

Passionflix

The streaming service not only distributes movies but also creates them and being the involved CEO that she is, Tosca can often be found behind the camera filing them.

Alamy

With scenes that call for a little more steaminess than your regular Hollywood pick, Tosca’s movies show a little more intimacy.

"When we have women and men in some extremely sensitive, intimate moments, not having anyone there to help guide or be able to be there for them to talk to is bad. I think we should definitely have somebody for them to talk to."

Passionflix

She further added, "I’m so sensitive to how women’s bodies are portrayed and how men touch women. It’s so specific to me that oftentimes people would consider me more of an intimacy coordinator. Even when our intimacy coordinators are on set, the actors asked that I be there while they coordinate a lot of the movements."

Passionflix

"If you have a really good and sensitive intimacy coordinator, you’ll have a much more comfortable set."

Alamy