Most Powerful Social Issues That’ll Make You Stop And Reflect
Many people complain about advertisements as an obnoxious way for companies to invade our everyday lives and cram their products down our throats, but that’s not all that advertisements are good for. The advertisements on this list are excellent examples of effective advertising strategies for social issue campaigns that let their voices be heard.
A well-made advertisement is designed to grab your attention and to remain in your memory long after you’ve left it behind, and that is exactly what many of these social causes need. Getting people to think and worry about various social and environmental issues (or even simply getting them to be aware of them) is important for raising public supporting and affecting meaningful changes. A few of these ads are, in fact, commercial ads, but it’s still nice that they champion socially or environmentally aware causes/products.
Just like with commercial advertisements, having just the facts is not enough. They are important, but the ad must also appeal to the observer’s emotions. Many studies have indicated that emotion can have a powerful effect on memory formation, ensuring that memories with emotion will last longer than those without.
According to “Father of Advertising” David Ogilvy, his contemporary, Howard Gossage, said that “advertising justifies its existence when used in the public interest—it is much too powerful a tool to use solely for commercial purposes.” We definitely agree, which is why we wanted to share this list of social cause advertisements with you!
#1 Soon It Might Be Too Late
#2 Somethings Stay Forever
#3 Plastic Bags Kill Animals Everyday
#4 If You Ignore Them, Your Ignoring Human Rights
#5 It’s not happening here, but it is happening now
#6 If you don’t pick it up, they will
#7 Feeding the hungry is this easy!
#8 The back seat’s no safer, belt up
#9 Every 60 seconds a species dies out
#11 If dying for your faith makes you a martyr. What Does It Make Whom You Killed For Your Faith?
#12 He has his mother’s eyes (Heart Touching)
#13 Tailgating isn’t worth it
#14 1988 – (Wear Your Seat Belt!)
#15 On the internet, somethings are not what they seem
#16 Women need to be seen as equal
#17 Give a hand to wildlife
#18 Help before it’s too late
#19 Thousands of people owe their lives to organ donors
#20 Sexual predators can hide in your child’s smartphone
#21 One click could change your life. Belt up.
#22 Save paper. Save the planet.
#23 If you don’t feed them, who will?
#24 You are not a sketch, say no to anorexia
#25 Now you see it, now you don’t
#26 Victims are people just like you and me
#28 Censorship tells the wrong story
#29 It should’t be this dangerous. Stop for flashing red lights.
#30 Sleepiness is stronger than you
#31 I’ll be there in a while, wheelchair
#32 What goes around, comes around. Keep the sea clean.
#33 The longer a child with autism goes without help, the harder they are to reach
#34 If you smoke, statistically your story will end 15% before it should
#35 Animals are not clowns
#36 What goes around, comes around
#37 Bullets leave bigger holes than you think
#38 Be patient with people who stutter
#39 The earth is heating up
#40 Signs are there for a reason
#41 The tsunami killed 100 times more people than 9/11
#42 Air pollution kills 60,000 people a year
#43 Hunger kills 2.5 million children every year
#44 Don’t buy exotic animal souvenirs
#45 Workers are not tools
#46 Don’t talk while he drives
#48 Smoking causes premature ageing
#50 Your skin color shouldn’t dictate your future
