There is a cultural concern centered on the desire to hide or minimize certain normal bodily activities for fear of their being viewed as filthy. However, there are firms out there that are trying to change that by removing the unsavory components of those activities so that we don't have to feel embarrassed.
The Fart Vacuum Is Here To Handle Your Smelliest Emergencies
At least, that's the purpose of FartVac, a new stench-reduction vacuum on the market.
Maybe you didn't realize you needed it, but either way, help is on the way.

According to their store website, FartVac bills itself as "the world's first fart vacuum and filtering system," and it claims to "reduce the stench of flatulence."
Activated carbon technology is used in a specialized filtering system.

Do you have any doubts about the technology? "NASA employs activated carbon for smell and impurification filtration, so we know the technology is sound," the company says on its website.
"Typically, farts are trapped by our clothing and don't escape the fibers for about five seconds," they explain. "This is the time when FartVac can remove and filter them."

It doesn't come with specific instructions, but it appears to be self-explanatory. They do, however, add a disclaimer just in case:
"Do not insert any part of this product into your body. External use only."

"It is time to align norms and manners to what is healthy! By taking responsibility and trying to reduce your fart smells, you can now fart without shame--no more pain while fighting nature and holding in gas. Join the proud movement to embrace your body's natural functions."
A noble ambition for a very silly product, which they admit makes a great gag gift.
